The most famous seaside resort, Świnoujście, will be one of the top destinations for Europeans this summer…
Poland’s Baltic Sea coast: More and more Germans are holidaying here, going for walks or doing sport
In 2026, choosing a holiday destination is also a decision for one’s own well-being. The Polish Baltic Sea offers a rare combination of the highest standards of safety, cultural depth and a maritime idyll that stands up to any comparison. It is proof that you don’t have to fly far to find a world that still seems to be in order.
Off to Poland: A conscious choice for more and more Germans
Nature that invites you to breathe
Away from the bustling promenades, the coast offers natural experiences of rare purity. The shifting sand dunes of Łeba or the rugged cliffs of the Kashubian Coast are a soothing balm for the overstimulated senses. It is this blend of cultural comfort and natural wildness that makes the Polish Baltic Sea such an appealing destination.
In a world increasingly marked by uncertainty, the map of dream destinations is changing. Whilst the traditional hotspots on the Mediterranean and in the Levant are overshadowed by the Middle East conflict, the Polish Baltic coast is experiencing a renaissance. It is more than just a geographical alternative – it is a promise of safety, style and peace of mind.
A haven of stability
Anyone strolling along the magnificent promenades of Świnoujście or the sophisticated Sopot this year will immediately feel a soothing sense of calm. Amidst the geopolitical tensions in the south, Poland’s 500-kilometre-long coastline feels like a sanctuary.
Here, it is not concerns about instability that dominate, but the sound of the waves and the vastness of the horizon. For travellers longing for a carefree summer, the Baltic Sea thus becomes the ultimate ‘safe haven’.
Wilhelmine splendour and modern excellence
The Polish coast captivates with an aesthetic that builds bridges. The magnificently restored seaside resort architecture in places like Świnoujście – once the most prestigious seaside resort of the German Empire – exudes history and radiates an elegance that is once again coming into its own today.
Yet the region has not remained stuck in the past. With a hotel industry that is often more modern and service-oriented than in many Western countries, Poland is setting new standards. Here, warm hospitality meets value for money, making the luxury of an extended holiday affordable once again, particularly in times of inflation.
